Services

— Copywriting

Description

At a time when many design brands release digital-first catalogues or slim seasonal print pieces, Domani chooses a different path. The deep tobacco-coloured linen cover signals it immediately: this is an object made to last. Positioned somewhere between catalogue and lookbook, it functions more as a publication – a record of the brand’s world rather than a campaign tool.

We shaped the editorial backbone and wrote the full text. Instead of promotional phrasing, the writing focuses on form, tactility, light and presence. It gives Domani an inspring narrative that holds, offering context rather than instruction.