— Set design
— Styling
— Branding
Inspired by the world of musical instruments, designer Mats Theselius’s ‘Cassis’ collection demanded a visual expression that honoured its rich layers of inspiration. We developed a concept closely aligned with Källemo’s brand identity, selecting props and materials to reflect the story behind the pieces.
The shoot took place in the former home of Källemo’s founder, adding an authentic backdrop to the imagery. With strong narratives guiding every detail, our work focused on translating the designer’s vision into scenes that spoke fluently in Källemo’s tone. A project shaped as much by storytelling as by form.
Typeo is Micha van Dinther, Carolina Rudgard and Magnus Wittbjer’s lens on the world.
Through Typeo Gallery, we offer access to rare works, to independent voices and to authentic experiences that stay with you.
Typeo Studio is a consultancy for design-led brands, helping align strategy, story and visuals with clarity.