Services

— Set design
— Styling
— Visual concept development
— Art direction

Description

When Kasthall launched the new collection ‘Feather’, we were brought in during the early ideation phase. Designed by Ellinor Eliasson in wool and linen bouclé, the rugs take inspiration from bird plumage.

With a focus on international appeal and refined colour coordination, we worked from yarn samples and prototype swatches to develop environments that reflected the design vision. Through set design, styling and art direction, we translated each rug into compelling visual narratives aligned with the brand’s creative direction. The resulting imagery was created for long-term use, including key anniversaries and premium content.