Kitchen & Beyond

Return of the Analogue

Kitchen & Beyond is not your average kitchen manufacturer. The independent Gothenburg design studio, run by Marie Sahlin, draws all its kitchens and bespoke interiors the old-fashioned way – using paper, a pen and a ruler. It is then built by hand at a nearby carpentry.

Sahlin’s devotion to quality materials and true craftsmanship is something we took into careful consideration in the brand’s ad campaign, opting for a less is more approach. Intrusive sales copy and oversized logos stand back and make way for striking visuals depicting the compellingly beautiful kitchens.

Client: Kitchen & Beyond
Design: TypeO
Photography: Fanny Rådvik
Styling: Sophia Bratt